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Digital Marketing Specialist @ Gowra Bits & Bytes

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 Digital Marketing Specialist

Job Description

? Manoeuvre digital marketing campaigns through all areas of the project life cycle
? Clearly understand and implement digital marketing campaigns which fit client needs
? Provide analytical reporting of campaigns to stakeholders
? Planning, creating and implementing strategies for overall increase of search traffic and generating leads.
? Identifying and implementing the keywords in the website for maximum exposure in Search Engines.
? Optimization for long-driven and competitive keywords to gain maximum leads and increase in traffic.
? Developing various optimized strategy to target certain product sections (specially electronics and computers) to gain maximum visibility and sustain with higher rankings.
? Need to handle On-Page and Off-Page activities.
? Keep track of website traffic on Google Analytics and Google Search Console.
? Identifying top keyword rankings for competitors? products across Search Engine Results and create strategy accordingly.
? Responsible for creating and executing SEO Campaign, SEM campaigns, projections, PPTs and audits.
? Maintain Weekly and Monthly SEO Traffic Reports.
? Should be able to plan and execute google AdWords and Facebook campaigns.

Qualifications & Experience

? Bachelor?s degree or equivalent with formal certification in Search Engine Marketing or Digital Marketing
? Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
? Experience with SEO and SEM Strong written, verbal and collaboration skills
? Minimum 3+ Years in relevant ecommerce SEO background client side or agency side.
? Hands-on experience in writing HTML and CSS code
? Experience in creating and executing Google AdWords and Facebook campaigns.
? Experience specific to e-commerce ? Electronics, Electronic Gadgets & IT Hardware would be an added advantage

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Digital Marketing - Other
Employement Type: Full time

Contact Details:

Company: Gowra Bits & Bytes
Location(s): Mumbai

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Keyskills:   Marketing campaigns Digital marketing Project life cycle

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Gowra Bits & Bytes

Gowra Bits & Bytes