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Content Strategist @ Searce Cosourcing

Home > Content Management (Print / Online / Electronic)

 Content Strategist

Job Description


Content Strategist

Pune Full-time Marketing Sales and Business Development

about the role

The core function is developing a content strategy based on business objectives. The role encompasses overseeing content requirements and creating content deliverables across various practice and product teams in Searce.

key responsibilities
  • Online Promotion using social media

  • Build a community around our online assets

  • Use SEO to increase the reach of our online collateral including our website

  • Set-up a CRM system to track prospects and growing online networks

  • Identify potential strategic partners

  • Enhance our online Brand

  • YouTube Channel creation and marketing of exclusive content

  • Devising strategies to drive online traffic to the company website

  • Build engagement best practices by introducing interesting content/write-ups in accordance with the brand values and objectives

  • Strong writing skills - should generate continuous content for our blogs, websites, and other online content, marketing collateral including brochures PPTs

  • Strong online network with the ability to nurture an online community

  • Should be able to independently use page-layout and image-editing programs

  • An excellent understanding of Conversion Rate Optimization (CRO) for websites and landing pages

  • Experience of conceptualizing and working on online communication tools like websites, microsites, internal portals, share points, web analytics tools and reporting metrics, networking tools like discussion boards, blogs etc.

  • Familiar with Social Media marketing using Twitter, YouTube, Facebook, LinkedIn, Blogs

  • Google Adwords/Analytics certification will be an added advantage

  • preferred qualifications
  • MBA (preferably from a premier School) - Having said that, please note that degrees dont matter, your passion and intelligence does!

  • 3-8 years of experience in Mass Communication, Creative disciplines Advertising

  • Excellent people management skills

  • Experience in managing and grooming fresh talent

  • The position will be based at Pune, US experience preferred

  • Job Classification

    Industry: Management Consulting
    Functional Area / Department: Content, Editorial & Journalism
    Role Category: Content Management (Print / Online / Electronic)
    Role: Content Creation / Writer
    Employement Type: Full time

    Contact Details:

    Company: searce
    Location(s): Pune

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    Keyskills:   Online Promotion Writing Skills Blogs Google Adwords Youtube Web Analytics Social Media Marketing Seo Facebook Content Strategy

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    Searce Cosourcing

    Searce Cosourcing Services Pvt Ltd Searce is a Cloud Consulting, Technology, and Business Process Improvement company with expertise in driving technology-led business transformation initiatives. We create products, improve processes and deliver delight. We put together a highly empowered team ...