Job Description
Roles and Responsibilities
- Responsible for Digital Content Development, Campaign Management and Website Management
- Responsible for planning and execution of digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
- Responsible for Lead acquisition from digital sources
- Affiliate Partner management
- Ensuring social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain Cos social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Desired Candidate Profile :
- Must have BFSI background
- Good communication (Verbal & Written) and interpersonal skills
- Ability to work independently
- Adaptability / Flexibility
- Ownership and initiative
Contact Person: Etisha Hira
Ph. No.- 6232497***
Email ID- et*****s@no******h.in
Job Classification
Industry: BPO, Call Centre, ITeS
Functional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Online/Digital Marketing
Role: Online/Digital Marketing
Employement Type: Full time
Education
Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required, Any Postgraduate in Any Specialization
Doctorate: Any Doctorate in Any Specialization, Doctorate Not Required
Contact Details:
Company: NOVAC TECHNOLOGY SOLUTIONS PRIVATE LIMITED
Address: NO 275,Statesman One,Rama Krishna Mutt Road, MYLAPORE, , Chennai, Tamilnadu, India
Location(s): Mumbai
Keyskills:
Marketing Management
Digital Marketing